ChildLine: Christmas fundraising website

"We had no difficulty in selecting Ichameleon. Our experience of working with them during the Blue Peter Treasure Trail Appeal had already inspired us with confidence that we would be provided with an exciting website."

"We are delighted with ChildLine Christmas, which is successfully generating income enabling us to help even more children this Christmas. Throughout the project, the team have been supportive and helpful, making it a thoroughly enjoyable experience. "

William Douglas, Head of Fundraising Scotland


Last year's ChildLine appeal website, designed and built by Ichameleon, exceeded all expectations in raising over 10 times the expected fundraising target. This allowed ChildLine to answer an additional 157,000 calls from children in need. This year ChildLine has again asked Ichameleon to spearhead the Christmas fundraising campaign with a site designed to appeal to the child in everyone.

Packed with fun features, activities and stunning images, this year's site is a one-stop-shop for anyone wanting to find ways to support the charity. The site cleverly integrates with payment gateways and third party applications to make the whole process of giving and supporting easy.

Highlights include:

  • Order a personalised letter from Santa
  • Buy cards and gifts online
  • Choose which Reindeer heads Santa's sleigh
  • Track Santa from space via satellite

Ichameleon is delighted to be partnering with ChildLine again on this exciting project and we are confident that this year's site will capture supporters' imagination and deliver a fantastic return to help even more children this Christmas!